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Watch Out This is an Awesome Way of Growing Your List
by Rory Ramsden
Do you want a constant stream of prequalified leads?
Have you got a successful product launch under your belt?
Then, this is just your lucky day because you've just found the secret to building your business on autopilot. In the past, it may have been a struggle for you to stay on the upward trajectory. You may even have been branded as one-hit wonder... the answer to your prayers is perpetual launch marketing.
So what is a perpetual launch?
A perpetual launch could otherwise be described as a 'rolling launch' that runs on auto-pilot in the background and drives pre-qualified prospects into your sales funnel 24/7.
You just have set up a process for driving that traffic then you can just leave this machine to continuously boost your ROI.
How do you set up a perpetual launch?
Well, first you have to execute a successful product launch which has delivers a good return on investment. You must have the metrics to prove it.
This means that your email sequences will already be set up in your autoresponder; your pre-launch content will exist; the sales funnel will be fully tested and optimized and all the necessary technical details will have been put in place.
So what now? You have an asset that needs to be fully exploited.
Here are 3 steps to building out a perpetual launch
1. Pre-Launch Content - set this up to auto play at a given time on a given day
2. Traffic - Make a list of the biggest players in your niche and invite them to JV with you on the condition that they only offer your product to their list. Effectively, you are giving them free money because you have a proven product which converts and you have the metrics that can demonstrate that. Make sure that only one JV is 'launching' your product at a time.
3. Cheques - make sure that you send your JV partner his nice big fat cheque as soon as possible.
Warning: Your JV partners will love you because you have given them a proven product that converts which also boosts them in the eyes of the people on their lists. They will love your JVs too because they are being given great content in the pre-launch sequence and a great product.... and you'll love it because money will keep rolling into your shopping cart.
Watch out because this is an awesome way of growing your list too. This is just one technique that you as a product owner or publisher, should be using in your business. The key to the whole process is the first successful product launch.
About the Author
By now, you've probably realized that you're no product launch expert so you'll need some help to put this strategy into action. After all, the future of your business depends on it! Find out how we can help Get your product to the launch-pad. You will be pleasantly surprised by how cost effective our proposals are. In fact, this sort of product positioning can have a powerful effect on your business.
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